I'm an introvert – happy at that. I prize small gatherings over larger functions. I take pleasure in hosting these smaller gatherings and the good times that result from them. Recently, I decided to host a gathering of folks that I'm less familiar with – the New York City based users of my company – SumAll. There's so much to learn from other's experiences so why not gather entrepreneurs with various degrees of mettle to exchange their valuable and painful stories.
On Deck
I wanted to test the waters on the idea so a one-time event would make for a nice prototype. I quickly drafted an eventbrite, event agenda, and an identity (~3hrs). Discovered the potential in hacking eventbrite.

Then I emailed interesting users of the product like Tom Gerhardt of Studio Neat and several others. 32 people confirmed attendance and around 24 showed up. I then drafted up a guide to our conversation on Google Drive.
The Welcome

What followed was a fantastic conversation between folks with successful Kickstarter projects to others with extremely profitable established businesses. All the attendees clearly shared their excitement for the next ShopTalk session.
The Exchange

All in all, the experience was enlightening. Designing the conversation guide was a bit challenging considering it's realtime interactions that you're trying to shape. I'm looking forward to the next session and the batch of lessons I'll learn from it.
I thank Tommy Dodge, Mark Uzunian, Kimi Mongello, and Korey Lee